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Motivation needed now more than ever: 5 steps that work
4 steps
that work
Motivation
needed now more than ever
By
Joe Takash
Question:
How do you motivate people in an economy that is highly unstable and perpetuates
fear?
Answer: Encouragement,
optimism and honest communication.
This may seem counterintuitive to task-driven managers who
focus on the news headlines and the bottom number in their ledger. Granted,
the economy is shaky and companies in almost every industry are either feeling
the tremors or getting hit head on by the financial power outage. Things have
changed dramatically and in a short period of time leaving countless organizations
thinking, “I have no control over this.”
On the contrary. The market will go up and down, but obsessing
over it forces good businesses to make bad decisions. A prudent investment is
to focus on building human capital and it starts with influencing your people
to perform at a higher level.
The need for leaders to manage relationships with staff and
clients is greater than ever, but what are the specific actions required? The
following four steps, if implemented, can help tremendously.
1. Practice
emotional control
It’s easy to lead when times are good and business is flowing
like fine wine. However, when times are stressed, does your impersonal autopilot
take over put the business process before the welfare of your people?
You may justify calculated decisions by saying, “it’s business,”
but if you need people for business, remember this: People don’t care how
much you know until they know how much you care.
Client trust and employee loyalty are developed most effectively
by those who can be relied upon to connect with others respectfully, timely
and competently. How you connect with others when times are hot says a lot about
how they’ll respond to you when things go cold.
The area where our thoughts and decisions filter through is
typically emotional.
True “thought leaders” are able to execute at a high level
because they can demonstrate compassion and understanding, while maintaining
clinical objectivity. A key action step is to be sure to get feedback on how
cool you are when times are heated.
2. Provide frequent updates
Many executives create stress and resentment with those they manage because
knowledge of company status is not shared. In the absence of feedback, we will
create our own and it’s often negative. When people are uninformed, they work
from a place that does little for building trust or morale.
A great way to keep teams and individuals informed is to designate
time on your calendar to share your knowledge. These updates should be initiated
by you, the leader. They must involve honest disclosures of what you do know,
what you don’t, what you can share and what you cannot.
A colleague named Jill is a brilliant business development
manager. Recently, her firm was involved in a merger and she was instrumental
to the success and seamlessness of the transition. Ironically, not a single
partner on either side of the merger took time to meet with Jill and inform
her what role she would play when the transaction was completed.
Jill inquired often and the executives, self-involved and ineffective
in communication, never provided her a solid answer. When she finally gave her
notice, you would have thought someone pulled the fire alarm as every big shot
made desperate attempts to woo her back and keep her aboard. But it was all
in vain.
The very effort of proactive communication is not only crucial
for competent alignment within organizations, but it can have significant impact
on the retention of immensely talented contributors like Jill.
3. Become an exceptional listener
Getting people to perform in tough times requires understanding. A checklist
for this type of listening includes:
- Encourage others to
talk: Get your staff and clients to talk about themselves by asking open-ended
questions, i.e., “How are things going? How you are doing?” “What suggestions
would you give to improve our current working situation?” or “What concerns
or questions do you have that I have not addressed?”
- When others speak,
clarify for certainty: You can accomplish this by repeating what people have
said by rephrasing their message. “If I’m hearing you correctly, you’re telling
me that…” or “Let’s see if I completely understand what you’re saying…” Paraphrasing
shows respect for team members and client ideas and keeps miscommunication
to a minimum.
- Eliminate distractions:
Many leaders attempt to multi-task which generally achieves little. It’s important
to show focus on those you’re listening to by shutting the door, turning off
your cell phone, turning away from your computer or forwarding your office
phone. Let the person know that his/her message is valued and respected.
Many people
believe they are good listeners, but employee surveys often indicate very few
leaders are exceptional. Amid uncertainty, people want information, but they
also want ownership, value and yes, even a little bit of therapy. Listen at
a deeper level and you’re likely to create more committed and confident performers.
4.
Lead with (realistic) optimism
Jeff is a long time
client and CEO of what once was a thriving bank. Recently, however, his branch
has taken repeated, devastating blows from the swing of the financial market.
He is a positive guy, yet in a conversation with him a couple weeks back Jeff
said, “It’s hard to smile when you keep getting kicked in the teeth.”
Leading in
turbulent times can bring the sobering reality of negativity, anxiety and stress.
It can not only turn careers upside down, but can take a toll on home lives
as well. And while you want to hear the straight story with no strings attached,
think about this: Would you rather follow someone who is constantly preaching
failures and bad luck or someone who is persistent in finding opportunity?
Attitude
and the behaviors that go with it are contagious. Leaders need to paint pictures
that are reflective of the truth, but they must also speak about possibilities.
It’s easy to get swept up in the bad news, but the mettle of our character is
how we get off the deck when we’ve been knocked down.
In the situation
with Jeff, he remains optimistic that things at the bank will not only stay
afloat, but rebound for the better. In talking to those who work for him one
bank employee said, “There is no leader I’d rather follow than Jeff. He’s been
supportive of the uncertainty and worries of his employees.”
Jeff remains
resolute throughout, preaching, “Times are tough, but we must be tougher and
realize that our success will be the result of our conviction to seek solutions
and be persistent.”
Again, it’s
a heck of a lot easier to lead with optimism when the times are in line with
the message. But now is when real leaders are challenged, navigating unfamiliar
territory.
In continued
studies of how relationships impact business results, the need to establish
and cultivate business connections is greater than ever. Remember, people think
on logic, they act on emotion.
Motivating
others requires action.
(Joe Takash, author
of the newly released "Results Through Relationships:
Building Trust, Performance and Profit through People," [Wiley, 2008]
is a business consultant and keynote speaker. As founder of Victory Consulting, he helps
clients such as American Express, Prudential and General Motors, build
morale, results and profits through relationships. A syndicated columnist, Takash
has also been interviewed in Entrepreneur, Selling Power, Crain's New York and
MSNBC.com. Visit www.joetakash.com
or call 888- 918-3999.) 
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